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Enthusiasm and passion for sport know no geographical boundaries, and this fact is at the heart of how sport can transform a tourist destination
In the modern context, the world of sport has taken a leading role in promoting tourism and generating significant economic returns for local communities and tourist destinations.
Proof of this is the historic ‘Freccia dei Vini‘ bicycle race. Events such as this can generate tourist flows through hospitality, food, transport and sport-related activities. Local communities can thus benefit and create new business opportunities, while tourist destinations can improve their image and economy. Sport and tourism are intrinsically linked, with sport acting as a catalyst for a destination‘s attractiveness and generating economic returns. Investing in sports infrastructure, promoting culturally relevant events and supporting outdoor activities can significantly contribute to enhancing tourism and generating a lasting economic return for host communities.
In an attempt to stimulate the involvement and enthusiasm of the local community and sports enthusiasts, the promotion of sports events can lead to tangible benefits for the area. In this sense, ‘networking‘ between public administration, associations and the territory should be promoted, stimulated and supported.
In this sense, our editorial staff is always active in the selection and search for calls, contributions or subsidies that favour the Oltrepò Pavese. Follow us and let‘s take advantage of the opportunities available together